Lifecycle Marketing Manager

Onsite Vancouver/Toronto

product

greenhouse

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Job description

You will manage and execute AfterShip's email and lifecycle marketing programs in Vancouver or Toronto. This role involves collaboration with various teams to enhance the B2B customer journey.

Details

Vancouver/Toronto, in-office
CAD $90,000 - $110,000 salary
3-5 years of experience in lifecycle, email, or CRM marketing
Bachelor’s degree in Marketing, Communications, Business, or related field

The work

Build and execute automated email journeys and triggered campaigns
Develop audience segmentation using firmographic and behavioral data
Deploy email campaigns across various formats and manage in-app marketing touchpoints
Track core KPIs and build dashboards to connect email engagement to revenue outcomes