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nord-security

Jul 16

App Marketing CRO Manager | Mid-Senior

Remote · Vilnius

nordvpnfulltime

ashby

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AI TL;DR

You will manage A/B testing for marketing funnels to enhance user engagement and retention. Collaborate with cross-functional teams to analyze results and implement data-driven strategies.

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Job description

You will manage A/B testing for marketing funnels to enhance user engagement and retention. Collaborate with cross-functional teams to analyze results and implement data-driven strategies.

Details

  • Remote work available
  • Experience in digital marketing, CRO, or growth with hands-on A/B testing involvement required
  • Skills in analytics and tracking tools like Amplitude, Firebase, or Mixpanel

The work

  • Develop and manage A/B testing lifecycle from hypothesis to results analysis
  • Work with designers, developers, and marketing to launch experiments
  • Define success metrics and ensure proper data tracking
  • Analyze test outcomes and communicate findings to stakeholders