Director Category Marketing (all genders)

Onsite Berlin

marketing

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Job description

You will lead the Category Marketing function in Berlin, building a team and driving category growth. This role involves connecting product development with marketing execution to enhance commercial performance.

Details

Berlin, work from office
10+ years in category, brand or product marketing, with at least 5 years in leadership
Full ownership of a portfolio or business line, including P&L accountability
Fluent in English (German is a plus)

The work

Build and lead a team of Category Marketing Managers
Own category growth, including revenue and new customer acquisition
Drive integrated activation across various marketing channels
Lead flagship launches and create a playbook for future launches