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12twenty

6 days ago

Senior Manager, Demand Generation

Remote

go marketing

greenhouse

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Job description

You will lead demand generation efforts at 12twenty, focusing on building a scalable growth engine. This role involves strategic planning and execution across various marketing channels to drive pipeline and revenue goals.

Details

  • Remote work
  • Experience in B2B SaaS demand generation

The work

  • Build and manage demand generation strategy to support pipeline and revenue goals
  • Translate growth priorities into integrated campaigns with clear audiences and success measures
  • Own paid demand strategy, including planning, budgeting, and performance across channels
  • Partner with Marketing Operations and Sales to improve lead quality and conversion