2u
Sep 22
Senior Conversion Rate Optimization Lead
Onsite · Cape Town, South Africa
marketing
greenhouse
Match & cover letter
Create a profile to see your match and get a cover letter for this role.
Source: greenhouse Verified source
Never pay or share passwords or codes with an employer. How to spot a fake job
AI TL;DR
You will lead the conversion rate optimization strategy for 2U's Executive Education business in Cape Town. Your focus will be on enhancing digital experiences to improve acquisition and enrollment rates.
AI match
Solid listing · 60/100 against the market band on this page.
Interview prep for this job
- What would you ship in the first month as Senior Conversion Rate Optimization Lead at 2u?
- Which tradeoff in the description would you ask about first?
- How do you explain a production incident to this team?
- What would you measure in the first two weeks?
- Which part of your last project maps to this stack?
Five questions are free. The rest are Pro. See Pro
Similar roles
- No similar roles on the board yet.
Job description
You will lead the conversion rate optimization strategy for 2U's Executive Education business in Cape Town. Your focus will be on enhancing digital experiences to improve acquisition and enrollment rates.
Details
- Cape Town, South Africa, work from office
- 5+ years of experience in Conversion Rate Optimization or Digital Marketing
The work
- Own the experimentation roadmap for the Executive Education portfolio
- Analyze traffic performance and deploy targeted page variations
- Translate data into testable hypotheses for landing pages and program pages
- Present performance updates to Marketing and Product leadership