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alma31

21 hours ago

Lifecycle Marketing Manager

Hybrid · Paris, Paris, France Paris, Paris, France

revenue operations

greenhouse

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AI TL;DR

You will manage the B2B lifecycle and lead the migration to a new customer engagement platform in Paris. This role involves designing revenue-driving journeys and collaborating with various teams to enhance merchant activation and retention.

AI match

Solid listing · 60/100 against the market band on this page.

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  1. What would you ship in the first month as Lifecycle Marketing Manager at alma31?
  2. Which tradeoff in the description would you ask about first?
  3. How do you explain a production incident to this team?
  4. What would you measure in the first two weeks?
  5. Which part of your last project maps to this stack?

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Job description

You will manage the B2B lifecycle and lead the migration to a new customer engagement platform in Paris. This role involves designing revenue-driving journeys and collaborating with various teams to enhance merchant activation and retention.

Details

  • Paris, work from office
  • 5+ years of experience in lifecycle, CRM or marketing automation
  • Fluent in French and English

The work

  • Design and run lead nurturing and retention journeys
  • Lead the migration off HubSpot to a new platform
  • Measure activations and report on results
  • Align cross-functional teams on shared campaigns