Director, CRM

Onsite Toronto, ON

1300 - marketing

greenhouse

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Job description

You will lead customer lifecycle marketing strategies for online gaming and sports betting in Toronto. This role involves managing CRM initiatives and collaborating with various teams to enhance customer engagement.

Details

Toronto, ON, work from office
8+ years of experience in online gaming lifecycle marketing
5+ years in a senior leadership role

The work

Define and optimize customer lifecycle marketing strategies
Lead development of automated CRM initiatives
Manage marketing communications across multiple channels
Analyze customer data to create targeted engagement campaigns