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fanaticsfbg

18 days ago

Director of Acquisition - Sportsbook (Remote US)

Remote Remote · Denver, CO, United States; Los Angeles, CA, United States; New York, NY, United States

gaming - marketing

greenhouse

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Job description

You will lead acquisition strategies for a sports and gaming app while collaborating with various teams. This role focuses on driving growth and optimizing customer journeys through data-driven initiatives.

Details

  • Remote, based in the US
  • $200,000—$235,000 USD
  • 10+ years of experience in growth, media, or commercial strategy

The work

  • Own the strategy for growing player cohorts from awareness to day 14
  • Develop programs that impact awareness, consideration, and business payback
  • Identify friction points in the acquisition funnel and optimize player journeys
  • Collaborate with Marketing, Product, VIP, and Analytics to align on goals